I am a UX design and strategy leader with automotive, consulting, and entrepreneurial experience.
Currently at Ford Design, I lead project and research teams from ambiguity to directional strategy through generative research, user-testing, prototyping, synthesis, and more.
Previously, I founded and ran a start-up and social media platform called Green Upward, where I successfully took a product from napkin sketch to market while contributing thought leadership on sustainable design.
I hold six patents across multiple countries and have written about sustainable design, entrepreneurship, and data + design. My work has been featured in Parade Magazine, Core 77, Mother Nature Network, and more.